Corporate Crisis Management Newsletter (February 2020) Franchise Guidelines under Thailand’s Updated Trade Competition ActCorporate Crisis Management Newsletter
Recently, there has been much discussion in Japan concerning various affects of the Antimonopoly Act on franchising, including application of the Antimonopoly Act to the franchisors and franchisees of convenience stores. However, Japanese companies operating franchises in Thailand need to be aware of another point of discussion as well: the guidelines issued by the Thai Office of Trade Competition Commission, under the updated Trade Competition Act, came into effect on 4 February 2020. Amongst other things, these guidelines place emphasis on preventing franchisors from exploiting franchisees, a fact worthy of attention from Japanese companies doing business in Thailand.
Franchise Guidelines under Thailand’s Updated Trade Competition Act (Jun Katsube, Siriwan Nopareporn)